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Uncovering
Your Retail Business' Potential
Retail experts
agree that the only true indicator of a store's potential is
accurate traffic data. That's why we've built a unique roster of
products and services to help traffic-based businesses acquire and
analyze the information they need.
As the world's foremost
provider of retail information, ShopperTrak supplies
footfall-counting technology and analysis tools to a wide range of
blue-chip clients - from retailers and malls to casinos and
entertainment companies. With our help, these businesses are able to
measure and evaluate labor efficiencies, conversion rate changes,
advertising and marketing efforts, store design and remodeling
projects, merchandise changes, training programs, and other
budget-intensive strategic initiatives.
In addition, we also
compile and publish a set of proprietary industry reports, including
the ShopperTrak Retail Traffic Index (SRTI) and the National Retail
Sales Estimate (NRSE), that have become essential reading for anyone
who wants to understand current shopping trends.
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